"Snap, what a happy sound/ Snap is the happiest sound I found/ You may clap, rap, tap, slap but snap makes the world so round/snap, crackle, pop. Rice Krispies.
"Crackle, I say its crackle, the crispy sound/ you gotta have crackle or the clocks not wound/ Geese crackle, feathers tackle, belts buckle, beets pickle, but crackle makes the world go round, snap, crackle, pop.
"Pop, I insist that Pop’s the sound/ The best is missed unless Pop’s around/ You can’t stop what happens when the cereal’s poppin/ Pop makes the world go round/ Snap, Crackle, Pop.... Rice Krispies. Kellogg's best to you..."
- Kellogg's